(2002). Promotion & marketing for broadcasting, cable & the web, fourth edition. Boston,Oxford: Focal Press.
Citación estilo ChicagoPromotion & Marketing for Broadcasting, Cable & the Web, Fourth Edition. Boston,Oxford: Focal Press, 2002.
Cita MLAPromotion & Marketing for Broadcasting, Cable & the Web, Fourth Edition. Boston,Oxford: Focal Press, 2002.
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