http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
Giải pháp quảng bá thương hiệu nước xả vải Comfort tại thị trường thành phố Cần Thơ
Luận văn Thạc sĩ Kinh tế chuyên ngành Quản trị kinh doanh
Đề tài khám phá giá trị thương hiệu nước xã vải Comfort và mức độ ảnh hưởng của thái độ người tiêu dùng đối với chiêu thị tới giá trị thương hiệu Comfort, để từ đó đưa ra các giải pháp quảng bá thương hiệu nhằm nâng cao giá trị thương hiệu Comfort một cách có hiệu quả hơn.
Lê Thị Huỳnh Mai ; Quan Minh Nhựt (Hướng dẫn khoa học)
Brand name products,Branding (Marketing),Nhãn hiệu sản phẩm,Xây dựng thương hiệu (Tiếp thị)