APA Citation

Nickels, W. G. (1982). Marketing principles. Englewood Cliffs, N.J: Prentice-Hall.

Chicago Style Citation

Nickels, William G. Marketing Principles. Englewood Cliffs, N.J: Prentice-Hall, 1982.

MLA Citation

Nickels, William G. Marketing Principles. Englewood Cliffs, N.J: Prentice-Hall, 1982.

Warning: These citations may not always be 100% accurate.