Walker, O. (2010). Marketing strategy: A decision-focused approach. New York: McGraw-Hill Education.
Chicago Style CitationWalker, Orville. Marketing Strategy: A Decision-focused Approach. New York: McGraw-Hill Education, 2010.
Cita MLAWalker, Orville. Marketing Strategy: A Decision-focused Approach. New York: McGraw-Hill Education, 2010.
Atenció: Aquestes cites poden no estar 100% correctes.