00967nam a2200217Ia 4500 CTU_190224 210402s9999 xx 000 0 und d 461000 658.4012 M322 Marcus, Alfred Allen Management strategy : achieving sustained competitive advantage Alfred A. Marcus New York McGraw-Hill/Irwin 2011 Focuses on how making winning moves depends on finding profitable patterns that meet customer demands for solutions. This book emphasizes the types of analyses and strategic moves required, given the industry, environment, and a company's internal resources. It demonstrates how strategy impacts an organization's position. Strategic planning,Management,Lập kế hoạch chiến lược,Quản lý Bằng Trung tâm Học liệu Trường Đại học Cần Thơ