01213nam a2200229Ia 4500 CTU_198829 210402s9999 xx 000 0 und d 811000 025.04 K21 Kaushik, Avinash. Web analytics 2.0 : the art of online accountability & science of customer centricity Avinash Kaushik Indianapolis, IN Wiley 2010 Web Analytics 2.0 presents a new framework that will permanently change how you think about analytics. It provides specific recommendations for creating an actionable strategy, applying analytical techniques correctly, solving challenges such as measuring social media and multichannel campaigns, achieving optimal success by leveraging experimentation, and employing tactics for truly listening to your customers. The book will help your organization become more data driven while you become a super analysis ninja Internet users,Người dùng internet Data processing,Statistics,Xử lý dữ liệu,Thống kê Bằng Trung tâm Học liệu Trường Đại học Cần Thơ