00993nam a2200229Ia 4500 CTU_198866 210402s9999 xx 000 0 und d 3072000 910.688 S574 Sigala, Marianna Social media in travel, tourism and hospitality : theory, practice and cases by Marianna Sigala, Evangelos Christou and Ulrike Gretzel. Farnham, Surrey, Burlington, VT Ashgate Pub. 2012 Presenting cutting-edge theory, research and case studies investigating the web 2.0 applications and tools that transform the role and behaviour of the new generation of travelers, this book also examine the ways in which firms reengineer and implement their business models and operations. Tourism,Du lịch Social aspects,Khía cạnh xã hội Bằng Trung tâm Học liệu Trường Đại học Cần Thơ