01153nam a2200229Ia 4500 CTU_207208 210402s9999 xx 000 0 und d 1324000 808.066302 F478 Filak, Vincent F Dynamics of media writing : Adapt and connect Vincent F. Filak Los Angeles Sage 2016 Content of the book dynamics of Media Writing gives students transferable skills that can be applied across all media platforms-from traditional mass media formats like news, public relations, and advertising to emerging digital media platforms. Whether issuing a press release or tweeting about a new app, today's media writers need to adapt their message for each specific media format in order to successfully connect with their audience Phương tiện truyền thông đại chúng,Nghề làm báo,Mass media,Journalism Tác Quyền,Sổ tay, sách hướng dẫn, vv,Authorship Tuyến Trung tâm Học liệu Trường Đại học Cần Thơ