Belch, G. E. (. E. (2004). Advertising and promotion: An integrated marketing communications perspective. Boston, MA: McGraw-Hill / Irwin.
Chicago Style citaatBelch, George E. (George Eugene). Advertising and Promotion: An Integrated Marketing Communications Perspective. Boston, MA: McGraw-Hill / Irwin, 2004.
MLA citatieBelch, George E. (George Eugene). Advertising and Promotion: An Integrated Marketing Communications Perspective. Boston, MA: McGraw-Hill / Irwin, 2004.
Let op: Deze citaties zijn niet altijd 100% accuraat.