Bearden, W. O. (2007). Marketing: Principles and perspectives. Boston: McGraw-Hill/Irwin.
Style de citation ChicagoBearden, William O. Marketing: Principles and Perspectives. Boston: McGraw-Hill/Irwin, 2007.
Style de citation MLABearden, William O. Marketing: Principles and Perspectives. Boston: McGraw-Hill/Irwin, 2007.
Attention : ces citations peuvent ne pas être correctes à 100%.