01419nam a2200241Ia 4500 CTU_224616 210402s9999 xx 000 0 und d 47.29 381.41 K79 Kohls, Richard L. Marketing of agricultural products Richard Kohls, Joseph N. Uhl Upper Saddle River, NJ Prentice Hall 2002 The ninth edition of Marketing of Agricultural Products contains completely updated content, tables, figures, and references including the 1997 Census of Agriculture and Business, as well as Trade data, and U.S. Department of Agriculture studies. It blends marketing and economic theory with real world analytical tools to assist readers in better understanding the food system and making profitable marketing decisions. This edition includes increased treatment of food value-adding and marketing management, including advertising, new product development, sales promotion, pricing, and logistics. For farmers, consumers, or those in food marketing. Phân tích giá trong thị trường nông nghiệp,Tổ chức vận hành thị trường KT931,KT917 Farm produce,Sản phẩm nông nghiệp Marketing,Tiếp thị nthai Trung tâm Học liệu Trường Đại học Cần Thơ