rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Managerial economics
  title info: title
  name:
    name part: Hirschey, Mark
    role:
      role term: creator
  type of resource: text
  origin info:
    place:
      place term: xx
    place:
      place term: Hampshire
    publisher: Cengage Leaning EMEA
    date issued: 2016
    date issued: 9999
    issuance: monographic
  language:
    language term: und
  physical description:
    form: print
  abstract: The economic concepts presented in Managerial Economics show you how to use common sense to understand business and solve managerial problems. This innovative text helps you sharpen your economic intuition. With its unique integrative approach, the text demonstrates that important business decisions are interdisciplinary, illustrating how different functions work together. A basic valuation model is constructed and used as the underlying economic model of the firm; each topic is then related to an element of the value maximization model - a process that shows how management integrates accounting, finance, marketing, personnel and production functions. The text also provides an intuitive guide to marginal analysis and basic economic relations.
  note: Mark Hirschey, Eric Bentzen
  note: Kinh tế học quản lý
  note: KTH609
  subject:
    topic: Quản lý kinh tế,Managerial economics
  classification: 338.5
  classification: H669
  record info:
    record creation date: 210402
    record identifier: CTU_226919