01270nam a2200217Ia 4500 CTU_227979 210402s9999 xx 000 0 und d 910.46068 M617 McGuire, Kelly Ann Hotel pricing in a social world : Driving value in the digital economy Kelly A. McGuire Hoboken, New Jersey John Wiley and Sons 2016 Hotel Pricing in a Social World: How to Drive Value in the New Hotel Economy is an insightful resource that provides guidance on improving organizational decision making to keep your hotel relevant, from a pricing standpoint, in the often chaotic hotel landscape. This groundbreaking book clearly showcases the current environment of the hotel industry, and describes new and emerging trends that can impact your revenue management tactics. This essential text prepares you to survive and thrive in today's highly competitive market, and outlines the best approach to building profitable pricing strategies that follow both tactical and strategic best practices. Khách sạn,Hotels Đánh giá,Rates nthai Trung tâm Học liệu Trường Đại học Cần Thơ