01251nam a2200205Ia 4500 CTU_229621 210402s9999 xx 000 0 und d 910.684 O.41 Okumus, Fevzi Strategic management for hospitality and tourism Fevzi Okumus, Levent Altinay, Prakash Chathoth Oxford, U.K. Butterworth-Heinemann 2010 Strategic Management for Hospitality and Tourism is a vital text for all those studying cutting edge theories and views on strategic management. Unlike others textbooks in this area, it goes further than merely contextualizing strategic management for hospitality and tourism, and avoids using a prescriptive, or descriptive approach. It looks instead, at the latest in strategic thinking and theories, and provides critical and analytical discussion as to how and if these models and theories can be applied to the industry, within specific contexts such as culture, profit and non-profit organizations. Tourism,Strategic planning,Hoạch định chiến lược,Du lịch Management,Quản lý Bằng Trung tâm Học liệu Trường Đại học Cần Thơ