Usunier, J. (1996). Marketing across cultures. London: Prentice hall.
Chicago Style CitationUsunier, Jean-Claude. Marketing Across Cultures. London: Prentice hall, 1996.
Cita MLAUsunier, Jean-Claude. Marketing Across Cultures. London: Prentice hall, 1996.
Atenció: Aquestes cites poden no estar 100% correctes.