00823nam a2200229Ia 4500 CTU_231184 210402s9999 xx 000 0 und d 840000 658.8 M345 Marketing management : An Asian perspective Philip Kotler ... [et al.] Harlow, England Pearson 2018 Understanding marketing management, capturing marketing insights, connecting with customers, building strong brands, shaping the market offerings, delivering value, communicating value, creating successful long-term growth. Tiếp thị,Marketing Quản lý,Management Châu Á,Asia vtbtruc Trung tâm Học liệu Trường Đại học Cần Thơ