01142nam a2200205Ia 4500 CTU_231502 210402s9999 xx 000 0 und d 658.11 H816 Horowitz, Ben The hard thing about hard things : Building a business when there are no easy answers Ben Horowitz. New York Crown Business 2011 While many people talk about how great it is to start a business, very few are honest about how difficult it is to run one. Ben Horowitz analyzes the problems that confront leaders every day, sharing the insights he's gained developing, managing, selling, buying, investing in, and supervising technology companies. A lifelong rap fanatic, he amplifies business lessons with lyrics from his favorite songs, telling it straight about everything from firing friends to poaching competitors, cultivating and sustaining a CEO mentality to knowing the right time to cash in. Doanh nhân,Entrepreneurship Tuyến Trung tâm Học liệu Trường Đại học Cần Thơ