Shimp, T. A. (1997). Advertising promotion, and supplemental aspects of intehrated marketing communications. Orlando, Florida: Dryden Press.
Trích dẫn kiểu ChicagoShimp, Terence A. Advertising Promotion, and Supplemental Aspects of Intehrated Marketing Communications. Orlando, Florida: Dryden Press, 1997.
MLA CitationShimp, Terence A. Advertising Promotion, and Supplemental Aspects of Intehrated Marketing Communications. Orlando, Florida: Dryden Press, 1997.
Advarsel: Disse citationer er muligvist ikke 100% nøjagtige.