Kotler, P. (1967). Marketing management: Analysis, planning, implementation and control. Englewood Cliffs, N J: Prentice-Hall.
Chicago Style citaatKotler, Philip. Marketing Management: Analysis, Planning, Implementation and Control. Englewood Cliffs, N J: Prentice-Hall, 1967.
MLA citatieKotler, Philip. Marketing Management: Analysis, Planning, Implementation and Control. Englewood Cliffs, N J: Prentice-Hall, 1967.
Let op: Deze citaties zijn niet altijd 100% accuraat.