01151nam a2200229Ia 4500 CTU_43643 210402s9999 xx 000 0 und d 26000 658.8 V305 Viện Quản trị Kinh doanh Quản trị marketing trong các doanh nghiệp vừa và nhỏ : Thị trường mục tiêu Viện Quản trị Kinh doanh Thành phố Hồ Chí Minh Trẻ 2001 Cơ sở lý luận quản trị marketing ở các doanh nghiệp thương mại. Hiện trạng, nội dung và phương pháp quản trị marketing ở các công ty thương mại nhà nước. Mô hình hợp lý quản trị marketing ở các công ty thưong mại nhà nước. Hoàn thiện nội dung thiết lập chiến lược Marketing và kiểm tra marketing Business logistics,Marketing,Target marketing Management Minh, 010927 Trung tâm Học liệu Trường Đại học Cần Thơ