एपीए उद्धरण

David W. Cravens. (1999). Strategic marketing management cases. Boston, MA: McGraw-Hill.

शिकागो स्टाइल उद्धरण

David W. Cravens. Strategic Marketing Management Cases. Boston, MA: McGraw-Hill, 1999.

एमएलए उद्धरण

David W. Cravens. Strategic Marketing Management Cases. Boston, MA: McGraw-Hill, 1999.