Cita APA

John, M. J. S. (1994). Advertising and the promotion industry. New York: Prentice-Hall.

Chicago Style Citation

John, Maggie Jo St. Advertising and the Promotion Industry. New York: Prentice-Hall, 1994.

Cita MLA

John, Maggie Jo St. Advertising and the Promotion Industry. New York: Prentice-Hall, 1994.