John R. Rossiter. (1997). Advertising communications & promotion management. Boston: McGraw-Hill.
शिकागो स्टाइल उद्धरणJohn R. Rossiter. Advertising Communications & Promotion Management. Boston: McGraw-Hill, 1997.
एमएलए उद्धरणJohn R. Rossiter. Advertising Communications & Promotion Management. Boston: McGraw-Hill, 1997.
चेतावनी: ये उद्धरण हमेशा 100% सटीक नहीं हो सकते हैं.