Kassarjian, H. H. (1973). Perspectives in consumer behavior. Illinois: Scott, Foresman and Company.
Chicago Stili AlıntıKassarjian, Harold H. Perspectives in Consumer Behavior. Illinois: Scott, Foresman and Company, 1973.
MLA AlıntıKassarjian, Harold H. Perspectives in Consumer Behavior. Illinois: Scott, Foresman and Company, 1973.
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