APA Citation

Stanton, W. J. (1967). Fundamentals of marketing. New York: McGraw-Hill.

Chicago Style Citation

Stanton, William J. Fundamentals of Marketing. New York: McGraw-Hill, 1967.

MLA Citation

Stanton, William J. Fundamentals of Marketing. New York: McGraw-Hill, 1967.

Warning: These citations may not always be 100% accurate.