Converse, P. D. (1946). The elements of marketing. New York: Prentice-Hall, Inc.
シカゴスタイル引用形Converse, Paul D. The Elements of Marketing. New York: Prentice-Hall, Inc, 1946.
MLA引用形式Converse, Paul D. The Elements of Marketing. New York: Prentice-Hall, Inc, 1946.
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