Percy, L. (1980). Advertising strategy: A communication theory approach. New York: Praeger Publishers.
Trích dẫn kiểu ChicagoPercy, Larry. Advertising Strategy: A Communication Theory Approach. New York: Praeger Publishers, 1980.
ציטוט MLAPercy, Larry. Advertising Strategy: A Communication Theory Approach. New York: Praeger Publishers, 1980.
אזהרה: ציטוטים אלה לעיתים לא מדויקים ב 100%.