Peter, J. P. (1998). Marketing management: Knowledge and skills. Boston, Mass: Irwin/McGraw-Hill.
Stile di citazione ChicagoPeter, J Paul. Marketing Management: Knowledge and Skills. Boston, Mass: Irwin/McGraw-Hill, 1998.
Citazione MLAPeter, J Paul. Marketing Management: Knowledge and Skills. Boston, Mass: Irwin/McGraw-Hill, 1998.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.