Levitt, T. (1969). The marketing mode: Pathways to corporate growth. New York: McGraw-Hill Book Company.
Chicago ZitierstilLevitt, Theodore. The Marketing Mode: Pathways to Corporate Growth. New York: McGraw-Hill Book Company, 1969.
MLA ZitierstilLevitt, Theodore. The Marketing Mode: Pathways to Corporate Growth. New York: McGraw-Hill Book Company, 1969.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.