APA način citiranja

Sengupta, S. (2005). Brand positioning: Strategies for competitive advantage. New York: McGraw-Hill.

Čikaški stil citiranja

Sengupta, Subroto. Brand Positioning: Strategies for Competitive Advantage. New York: McGraw-Hill, 2005.

MLA način citiranja

Sengupta, Subroto. Brand Positioning: Strategies for Competitive Advantage. New York: McGraw-Hill, 2005.

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