APA Citation

Andrews, M. (2003). The breakthrough zone: Harnessing consumer creativity for business innovation. New Jersey: John Wiley and Sons.

Chicago Style Citation

Andrews, Mac. The Breakthrough Zone: Harnessing Consumer Creativity for Business Innovation. New Jersey: John Wiley and Sons, 2003.

MLA Citation

Andrews, Mac. The Breakthrough Zone: Harnessing Consumer Creativity for Business Innovation. New Jersey: John Wiley and Sons, 2003.

Warning: These citations may not always be 100% accurate.