Beckwith, H. (1997). Selling the invisible: A field guide to modern marketing. New York: Warner.
Dyfyniad Arddull ChicagoBeckwith, Harry. Selling the Invisible: A Field Guide to Modern Marketing. New York: Warner, 1997.
Dyfyniad MLABeckwith, Harry. Selling the Invisible: A Field Guide to Modern Marketing. New York: Warner, 1997.
Rhybudd: Mae'n bosib nad yw'r dyfyniadau hyn bob amser yn 100% cywir.