Schnaars, S. P. (1994). Managing imitation strategies: How later entrants seize markets from pioneers. New York: The Free Press.
Stile di citazione ChicagoSchnaars, Steven P. Managing Imitation Strategies: How Later Entrants Seize Markets From Pioneers. New York: The Free Press, 1994.
Citazione MLASchnaars, Steven P. Managing Imitation Strategies: How Later Entrants Seize Markets From Pioneers. New York: The Free Press, 1994.
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