Schnaars, S. P. (1994). Managing imitation strategies: How later entrants seize markets from pioneers. New York: The Free Press.
Style de citation ChicagoSchnaars, Steven P. Managing Imitation Strategies: How Later Entrants Seize Markets From Pioneers. New York: The Free Press, 1994.
Style de citation MLASchnaars, Steven P. Managing Imitation Strategies: How Later Entrants Seize Markets From Pioneers. New York: The Free Press, 1994.
Attention : ces citations peuvent ne pas être correctes à 100%.