APA Citation

Mayer, M. (1958). Madison avenue U. S. A.: The inside story of American advertising. New York: Penguin.

Chicago Style Citation

Mayer, Martin. Madison Avenue U. S. A.: The Inside Story of American Advertising. New York: Penguin, 1958.

MLA Citation

Mayer, Martin. Madison Avenue U. S. A.: The Inside Story of American Advertising. New York: Penguin, 1958.

Warning: These citations may not always be 100% accurate.