Hall, J. A. (1991). Bringing new products to market: The art and science of creating winners. New York: Amacom.
Citación estilo ChicagoHall, John A. Bringing New Products to Market: The Art and Science of Creating Winners. New York: Amacom, 1991.
Cita MLAHall, John A. Bringing New Products to Market: The Art and Science of Creating Winners. New York: Amacom, 1991.
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