Peter, J. P., & Olson, J. C. (1996). Consumer Behavior and Marketing Strategy. Chicago: Irwin.
Chicago Style aipamenaPeter, J. Paul, và Jerry C. Olson. Consumer Behavior and Marketing Strategy. Chicago: Irwin, 1996.
MLA aipamenaPeter, J. Paul, và Jerry C. Olson. Consumer Behavior and Marketing Strategy. Chicago: Irwin, 1996.
Kontuz: berrikusi erreferentzia hauek erabili aurretik.