Rangan, V. K., Moriarty, R. T., & Shaqpiro, B. P. (1995). Business Marketing Strategy: Concepts and Applications. Chicago: Irwin.
Dyfyniad Arddull ChicagoRangan, V. Kasturi, Rowland T. Moriarty, và Benson P. Shaqpiro. Business Marketing Strategy: Concepts and Applications. Chicago: Irwin, 1995.
Dyfyniad MLARangan, V. Kasturi, Rowland T. Moriarty, và Benson P. Shaqpiro. Business Marketing Strategy: Concepts and Applications. Chicago: Irwin, 1995.
Rhybudd: Mae'n bosib nad yw'r dyfyniadau hyn bob amser yn 100% cywir.