Parameswaran, M. G. (2001). FCB-Ulka brand building advertising: Concepts and cases. New Delhi: Tata McGraw-Hill Pub. Co..
Chicago Style citaatParameswaran, M. G. FCB-Ulka Brand Building Advertising: Concepts and Cases. New Delhi: Tata McGraw-Hill Pub. Co., 2001.
MLA citatieParameswaran, M. G. FCB-Ulka Brand Building Advertising: Concepts and Cases. New Delhi: Tata McGraw-Hill Pub. Co., 2001.
Let op: Deze citaties zijn niet altijd 100% accuraat.