rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Contemporary advertising
  title info:
    title: Student CD-ROM for use with Contemporary advertising
  name:
    name part: Arens, William F.
    role:
      role term: creator
  type of resource: text
  genre: bibliography
  origin info:
    place:
      place term: m
    place:
      place term: Boston
    publisher: McGraw-Hill Irwin
    date issued: c2002
    edition: 8th ed.
    issuance: monographic
  language:
    language term: 0 e
  physical description:
    form: print
    extent: 1 v. (various pagings) : ill. (some col.) ; 29 cm. + 1 CD-ROM (4 3/4 in.).
  note: William F. Arens.
  note: Title on CD-ROM: Student CD-ROM for use with Contemporary advertising. 8th ed.
  note: System requirements for accompanying CD-ROM: IBM PC or 100% compatible with a Pentium/90 MHz processor, 16MB of RAM, 4x CD-ROM, Microsoft Windows 95 or higher, and Microsoft Internet Explorer 5 or higher.
  note: Includes bibliographical references and indexes.
  subject:
    topic: Advertising
  classification: HF5821 .B62 2002
  classification: 659.1 AR-W
  related item:
    title info:
      title: The McGraw-Hill/Irwin series in marketing
  identifier: 0072415444 (alk. paper)
  identifier: 0072451769 (CD-ROM)
  identifier: 2001091172
  record info:
    record content source: DLC
    record creation date: ##0105
    record change date: ##20020830112207.0
    record identifier: DLU030023283