Hart, N. A. (1996). The CIM marketing dictionary (5th ed.). Oxford: Butterworth Heinemann.
Chicago Style CitationHart, Norman A. The CIM Marketing Dictionary. 5th ed. Oxford: Butterworth Heinemann, 1996.
Cita MLAHart, Norman A. The CIM Marketing Dictionary. 5th ed. Oxford: Butterworth Heinemann, 1996.
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