Claxton, J. D., Lovelock, C. H., & Weinberg, C. B. (1989). Marketing challenges: Cases and exercises (2nd ed.). New York: McGraw-Hill.
Stile di citazione ChicagoClaxton, John D., Christopher H. Lovelock, e Charles B. Weinberg. Marketing Challenges: Cases and Exercises. 2nd ed. New York: McGraw-Hill, 1989.
Citazione MLAClaxton, John D., Christopher H. Lovelock, e Charles B. Weinberg. Marketing Challenges: Cases and Exercises. 2nd ed. New York: McGraw-Hill, 1989.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.