01171nam a2200373 4500 DLU030025222 ##19850424000000.0 ##761221s1977 ilua b 101 0 eng 76030865 0877570876 (DLC) 76030865 DLC DLC DLC HF5415 .I5793 1976 658.8 Int International Marketing Conference, Los Angeles, 1976. Marketing looks outward : 1976 business proceedings / edited by William Locander. Chicago : American Marketing Association, c1977. xiv, 127 p. : ill. ; 28 cm. Includes bibliographies and index. Consumers Congresses. Marketing research Congresses. Marketing Congresses. Marketing Management Congresses. Locander, William B. Series (American Marketing Association) ; no. 38. 2820 DLU True Lê Thị Mạnh Xuân G A SH Thư viện Trường Đại học Đà Lạt