Style de citation APA

Kotler, P. (1997). Marketing management: Analysis, planning, implementation, and control (9th ed.). Upper Saddle River, NJ: Prentice Hall.

Style de citation Chicago

Kotler, Philip. Marketing Management: Analysis, Planning, Implementation, and Control. 9th ed. Upper Saddle River, NJ: Prentice Hall, 1997.

Style de citation MLA

Kotler, Philip. Marketing Management: Analysis, Planning, Implementation, and Control. 9th ed. Upper Saddle River, NJ: Prentice Hall, 1997.

Attention : ces citations peuvent ne pas être correctes à 100%.