APA Citation

Kotler, P. (1997). Marketing management: Analysis, planning, implementation, and control (9th ed.). Upper Saddle River, NJ: Prentice Hall.

Chicago Style Citation

Kotler, Philip. Marketing Management: Analysis, Planning, Implementation, and Control. 9th ed. Upper Saddle River, NJ: Prentice Hall, 1997.

MLA Citation

Kotler, Philip. Marketing Management: Analysis, Planning, Implementation, and Control. 9th ed. Upper Saddle River, NJ: Prentice Hall, 1997.

Warning: These citations may not always be 100% accurate.