Sissors, J. Z., & Bumba, L. (1996). Advertising media planning: Instructor's manual (5th ed.). Lincolnwood, Ill.: NTC Business Books.
Chicago Style aipamenaSissors, Jack Z., và Lincoln Bumba. Advertising Media Planning: Instructor's Manual. 5th ed. Lincolnwood, Ill.: NTC Business Books, 1996.
MLA aipamenaSissors, Jack Z., và Lincoln Bumba. Advertising Media Planning: Instructor's Manual. 5th ed. Lincolnwood, Ill.: NTC Business Books, 1996.
Kontuz: berrikusi erreferentzia hauek erabili aurretik.