APA citiranje

Kotler, P. (1980). Principles of marketing. New Jersey: Prentice-Hall.

Trích dẫn kiểu Chicago

Kotler, Philip. Principles of Marketing. New Jersey: Prentice-Hall, 1980.

MLA citiranje

Kotler, Philip. Principles of Marketing. New Jersey: Prentice-Hall, 1980.