Style de citation APA

Arens, W. F. (2002). Contemporary advertising. Boston: McGraw-Hill Irwin.

Style de citation Chicago

Arens, William F. Contemporary Advertising. Boston: McGraw-Hill Irwin, 2002.

Style de citation MLA

Arens, William F. Contemporary Advertising. Boston: McGraw-Hill Irwin, 2002.

Attention : ces citations peuvent ne pas être correctes à 100%.