APA সাইটেশন

Arens, W. F. (2004). Contemporary advertising (9th ed.). Boston: McGraw-Hill/Irwin.

শিকাগো স্টাইলে সাইটেশন

Arens, William F. Contemporary Advertising. 9th ed. Boston: McGraw-Hill/Irwin, 2004.

এমএলএ সাইটেশন

Arens, William F. Contemporary Advertising. 9th ed. Boston: McGraw-Hill/Irwin, 2004.