APA Zitierstil

Perreault, W. D., & McCarthy, E. J. (2004). Applications in basic marketing: Clippings from the popular business press. Boston: McGraw-Hill.

Chicago Zitierstil

Perreault, William D., und E. Jerome McCarthy. Applications in Basic Marketing: Clippings From the Popular Business Press. Boston: McGraw-Hill, 2004.

MLA Zitierstil

Perreault, William D., und E. Jerome McCarthy. Applications in Basic Marketing: Clippings From the Popular Business Press. Boston: McGraw-Hill, 2004.

Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.