Day, R. L. (1962). Marketing in action: A dynamic business decision game. Homewood, Illinois: Richard D. Irwin.
Chicago Style CitationDay, Ralph L. Marketing in Action: A Dynamic Business Decision Game. Homewood, Illinois: Richard D. Irwin, 1962.
MLA CitationDay, Ralph L. Marketing in Action: A Dynamic Business Decision Game. Homewood, Illinois: Richard D. Irwin, 1962.
Warning: These citations may not always be 100% accurate.