APA Citation

Day, R. L. (1962). Marketing in action: A dynamic business decision game. Homewood, Illinois: Richard D. Irwin.

Chicago Style Citation

Day, Ralph L. Marketing in Action: A Dynamic Business Decision Game. Homewood, Illinois: Richard D. Irwin, 1962.

MLA Citation

Day, Ralph L. Marketing in Action: A Dynamic Business Decision Game. Homewood, Illinois: Richard D. Irwin, 1962.

Warning: These citations may not always be 100% accurate.